Parents Encouraged to Talk with Pediatricians Regarding Vaccines
Apr 30, 2010

By Alanna Levine, MD, FAAP (Pediatrician and Spokesperson for the Protect Tomorrow campaign)

I see many children and parents each week in my pediatric practice. Just as I talk to them about healthy habits like proper hand washing, good nutrition and exercise, I also counsel parents about ensuring that their children receive all of their vaccines on time.  This week I am speaking on behalf of a new campaign from the American Academy of Pediatrics called “Protect Tomorrow.” The campaign features public service announcements that bring to life the diseases that were so devastating in the past, but can now be prevented by vaccines. I feel especially connected to this campaign because my own father suffered from polio as a child. His stories of that frightening time have impressed upon me the importance of protecting children against vaccine-preventable diseases, because they can re-emerge if parents stop vaccinating. I encourage every doctor and parent to view these compelling public service announcements here.

The Protect Tomorrow campaign from the American Academy of Pediatrics (AAP) brings to life the memories of the terrible diseases of the past and reminds parents that, unless their infants and children are vaccinated, they are at risk for contracting diseases that can lead to hospitalization and even death. The core components of the educational campaign are TV and radio public service announcements (PSA) that help all of us to remember the impact of the diseases that can now be largely prevented by vaccines.

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